At first, when our friends at Arnold came to us with an idea to make an endless couch, we were quite skeptical. But after reading the scripts, we fell endlessly in love with the concept.

This was our first real dive in to a fully-animated, character-driven spot… And what a first it was. With over 50 characters in one spot alone, there was no relaxing on this couch. Using some inverse kinematics scripts in After Effects, we were able to create some great lifelike movements.

By the time this job had to ship out, we were wishing it was endless… Who doesn’t love animating robots, zombies, and bigfoot all day?