John Wells Productions came to us looking for a main title sequence that captures the essence of their series “Shameless.” Our solution features all the characters in a way that is both distinctly humorous and slightly voyeuristic. The success of the main title as a portrait of the Gallagher family hinges on its unique location. The bathroom as the setting allows the viewer to connect with the family on a very human level, while at the same time it communicates their circumstances, closeness and innate humor.